Meet Kara, CEO of Whimsy Soul
Kara Harms is the founder and CEO of Whimsy Soul, a lifestyle travel website with a community of (nearly) 1 million women across the website, Instagram, and TikTok. She founded Whimsy Soul in 2015 and has since grown from a team of 1 to 9 with a chorus of talented Whimsy Writers helping women find their everyday magic.
Kara has been featured in prestigious publications like People Mag, NPR, and Business Insider, showcasing her expertise in creating content that resonates with women online and drives results.
When she isn’t planning her next trip, you can find her studying wine (she’s WSET 2 certified), making art, kayaking, trying new local restaurants, advocating for body neutrality, or begging her cat for attention.
What’s Happening In Our Corner
With over 9 years of experience crafting captivating content, Whimsy Soul has become a leading authority on California lifestyle, specializing in turning West Coast wanderlust into bookings, curating stylish home decor, celebrating body positivity through fashion, and indulging in wine.
Our expertise in creating visually stunning and engaging content has cultivated a dedicated community of nearly a million women who seek inspiration for their everyday lives. Let’s collaborate to elevate your brand through compelling storytelling and impactful campaigns across social media and articles.
We Drive Bookings, Not Just Likes
Long Live Long Form
On average, there are 6 million readers visiting whimsysoul.com on an annual basis. With a strong Domain Authority of 53, we are easily ranking at the first page of Google search and bring SEO & SGE power.
Seasonal Living With Whimsy Soul
Transform your brand into a seasonal sensation with Whimsy Soul. Ignite desire and drive sales with our captivating content that celebrates the beauty of each season. From the cozy warmth of autumn to the festive magic of winter, we create immersive experiences that resonate with your target audience.
Food & Drink
- Holiday wine & pairings
- Seasonal cocktails
- Themed charcuterie boards
- Seasonal gathering hosting (Halloween movie nights, Christmas parties, etc)
- Seasonal recipes & grocery store shopping
- Local holiday bars or pop-ups
Fashion & Beauty
- Autumn style
- Holiday party outfits
- Beauty gifting ideas
- Holiday hair & makeup inspo
- Holiday pajamas
- Themed clothing
- Cold weather must-haves
- Black Friday Sales
Tourism
- Seasonal train experiences
- Agritourism (apple picking, etc)
- Unique Hotels
- Christmas destinations
- Black Friday travel deals
- Autumn events (ie pumpkin festivals, harvest season)
- Christmas events (Christmas markets, music, etc)
- Wine tasting
Seasonal Living
- Ways to decor for autumn
- Christmas decor
- Cozy holiday touches that make a big impact (blankets, throws, smart lights, etc)
- Scented candles (we love the vibes)
- Black Friday deals
- Holiday dinnerware
Scroll-Stopping Storytelling
With 17+ years of professional photography experience, Kara is known for creating scroll-stopping photos and lifestyle content on Instagram showcasing the magic of the holidays.
Let’s Partner!
Ready to unfold the unexpected magic of California together? We’d love to chat about your ideas about how we can work together. Reach out to partnerships@whimsysoul.com