Money – all us content creators want to make it!
The best and most lucrative way to monetize your blog and make money is by brand campaigns. That’s how we here at Whimsy Soul make over 70% of our income. These days, most brands work with influencer marketing platforms or agencies to find influencers and/or manage campaigns for them.
Networks are basically really large databases where influencers and bloggers can make profiles (like, dating profiles), hook up their social media channels and share information about their content. Brands can then use the database to quickly search for influencers that meet their needs for their upcoming influencer marketing campaigns.
Networks are basically dating profiles – influencers flaunt their stuff and if brands like what they see, they “swipe right”
For instance, if Starbucks wants to work with women on Instagram with social media influencers who are women on Instagram with at least 50k followers, have a 2% engagement rate and live in California, they can input that info into a database and if you fit that criteria, your profile will be pulled up. Then, if the brand likes you, they’ll reach out to you for a campaign!
Sometimes, an influencer platform offers campaign management to its clients. This means they’ll help brands craft the perfect Instagram influencer marketing strategy AND even run campaigns through that platform. Sometimes these networks even pick out Instagram influencers, making the process entirely hands-off for brands.
So, it’s pretty important and in order to land paid campaigns, you have to be part of these influencer networks!! Below are 25 top influencer networks in no particular order. Make sure to sign up for every one of them!
I suggest you set aside a night to watch a favorite TV show (like The Office) and dedicate the whole night to signing up for all these networks. Or, listen to an educational podcast, like Clout Check hosted by my fabulous wanderbabe girl boss friend Kelsey who spills the deets on what it takes to be a successful influencer.
It’s handy to keep a browser window up with tabs open to all your social media platforms and website so it’s easy to quickly copy and paste the links into your network profiles. It’s going to be a lot of copy and paste to get you signed up for everything!
Also, I suggest you write out a killer (but short) bio and have it on hand so you can copy and paste it instead of typing it out again and again and save time. Now, go sign up for these networks and make yourself some money!
25 Best Influencer Marketing Platforms For Influencers To Earn More Money
- Clever Girls
- Fresh Press Media
- The Amplify
- Popular Pays
- She Knows
- Social Fabric
- Social Stars
- The Cirqle
- The Shelf
- The Blogger Programme
- Activate (by Bloglovin)
- Social Native
- Shopping Links
I hope this helps you get paid for your valuable content! If you have any questions, drop a comment below or DM me on Instagram @thewhimsysoul and I’ll be happy to help!
While you’re here, check out some of my other influencer tip posts!